Friday 14 October 2011

How does Hollywood produce, distribute and exhibit films to ensure success. Refer closely to examples throughout your essay.

Intro:
-          The studio system
-          Output of films
-          Most popular type- the Blockbuster or High Concept film
-          What are High Production Values?
Production:
-          With close reference to at least 3 films, explain how Hollywood makes films for specific audiences.
-          Comment on use of technology/ spfx in Hollywood films. Also, discuss the latest 3D technology debates.
Distribution
-          Why is the marketing of the film the most important process?
-          With close reference to 3 campaigns, explain how Hollywood markets its films for different audiences?
-          What is ‘synergy’ (coming together of different products to promote the film) and give examples.

Exhibition:
-          How has Hollywood ensured maximum box office profits at the cinemas in the UK? Look at the latest ppt for info.
-          What other ways can audiences consume films? What does this show about how audiences viewing habits have developed? (using different platforms for viewing is called ‘technological convergence’)
Conclusion:
-          Your viewing habits.
-          Evaluate whether British films can compete with the American market.

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